by Amy Salapski | Oct 6, 2023 | Blog
Welcome to the fifth and final installment of my series on personal branding. Today, we dive into the art of promoting your brand. How do you feel about “self-promotion?” If you’re like me, the idea of self-promotion can feel somewhat uncomfortable and disingenuous....
by Amy Salapski | Sep 29, 2023 | Blog
I hope you’ve been enjoying this series on personal branding. In part 4 of this 5-part series, we will focus on creating your brand and developing your brand statement. Guess what? We’re not starting from scratch. You already have a personal brand, whether you realize...
by Amy Salapski | Sep 22, 2023 | Blog
Why am I sipping on a Bubly sparkling water while I write this? Maybe it’s those clever Michael Bublé commercials that first lured me in back in 2019. Or perhaps it’s the eye-catching packaging that shows the effervescent bubbles right on the can. Could it be the...
by Amy Salapski | Sep 15, 2023 | Blog
You already have a personal brand, whether you realize it or not. Why should you care about this? I can think of a few reasons: Influence: Cultivating influence is key if you want to make an impact and have your voice heard. Building and sustaining influence requires...
by Amy Salapski | Sep 8, 2023 | Blog
One of my favorite college classes was a senior-level project-based program where we designed educational exhibits for nature centers. (By the way, my first career was in forestry, but that’s a story for another day.) In that program, our professor relentlessly...
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